Ad Placement Readiness

Ad placement should support the site, not define the site. A page that looks like it exists mainly to show ads is weaker for readers and riskier for publisher review.

Content-first placement

• Let readers see the title, introduction, and meaningful content before large ad-heavy areas.
• Do not insert fake ad boxes or empty placeholders that pretend to be real ad units.
• Keep tools usable even when ads load slowly or fail to load.
• Do not make ads look like navigation, buttons, or site content.
• Leave enough spacing around ads so the layout does not feel deceptive or cramped.

Auto ads

Auto ads can simplify placement, but the page still needs a clean content structure. Review real pages on desktop and mobile to ensure ads are not overwhelming the user experience.

Before ad review

Review whether the page would still feel useful if all ads were removed. If the page has no real value without ads, improve the content first.